Do you have unshakable confidence that your product or service will be a runaway success?
Is your current understanding of your customers a "force multiplier" for your GTM (go-to-market) strategy?
Would you bet your (or your family’s) financial future on your current GTM strategy?
No? Then keep reading.
I help SaaS companies see into the minds of their customers to create a highly targeted and relevant GTM strategy that converts to revenue.
And it's only fair; "capturing" your highest-value customers shouldn't be impossible—and begins by learning to Profile for Profit™.
When you Profile for Profit™ you will:
🔮 Predict and address customer churn before it happens
🎯 Know exactly which customers to target so that your marketing dollars are generating revenue rather than costing you money
⏰ Accurately determine where you should spend your time—on your highest-value customers—so your work has the biggest impact on your business
🔎 Identify unseen growth opportunities by profiling customers—think criminal profiling—but instead of catching criminals, you are catching customers.
My process is a lot like criminal profiling—but tailored for sales and marketing teams—where I rapidly help you identify and profile your most profitable customer segments.
The process is simple...
Why Dr. Ari Zelmanow, PRC?
My name is Dr. Ari Zelmanow. I am the world's only consulting detective of consumer and market behavior.
I know first-hand how frustrating it is to try and capture customers without having a solid go-to-market strategy.
As a modern-day, consumer-focused Sherlock Holmes, I am uniquely qualified to help you Think Like a Detective™ and "find the facts" and overcome misinformation, "fake news," and bad data in your business through my:
🕵️ Investigative experience as a metropolitan police detective
🎓 Academic experience as an APA recognized consumer psychologist
💡 Practical experience in marketing, innovation, product development, and research from Twitter, Altria, and other Fortune 200 brands
There are striking parallels between good research and good detective work. Both seek to establish the truth through a trail of evidence with the aim to arrive at a solution. Both are potentially high-stakes. Most importantly, both operate in a world of uncertainty and must revise existing predictions or theories given new or additional evidence. My method combines the best methods in the field of criminal investigation with cutting-edge research methods and tools in consumer research.
No other consumer psychologist (to my knowledge) has this combined expertise.
Let's work together to uncover consumer and market data that will position your company, product, or service in the market for consistent growth — in both customers and revenue — month-after-month.
The results I have gotten businesses:
Helped create and acquire successful products worth BILLIONS of dollars.
Helped generate HUNDREDS OF MILLIONS in revenue.
Increased marketing campaign effectiveness for MILLIONS in revenue.